Simon Cohen, Australia’s most successful real estate buyer’s agent, has launched a new seller’s advocacy business, COHEN SPACE. This business sits alongside his other ventures, which include residential property buyer’s agency Cohen Handler, commercial property buyer’s agency Costi Cohen, and executive leasing and property management firm Cohen Farquharson.

COHEN SPACE. will act on behalf of those seeking to sell a property and is not a real estate agency. The business will help vendors choose the right real estate agent, assist with property presentation, ensure they have the right targeted marketing, and keep everyone accountable to ensure everything possible is being done to achieve the best result for their home or investment property.

The service is at no extra charge to vendors as COHEN SPACE. shares in the commission paid for the sale of the property. 

Simon Cohen, CEO of the Cohen Group said that after 20 years of buying and selling property, he has witnessed the need for sellers to have someone dedicated to being on their side throughout the sales process, and simplify what can be a complex process.

“Having helped clients purchase more than $7 billion worth of real estate, we know what it takes to sell a property and achieve the results you need, regardless of the market conditions. So, we’re taking that experience and launching a seller’s advocacy business.

“Selling your property, whether it’s your primary residence, an investment property or a property you’ve inherited is likely to be one of the largest and most stressful financial transactions of your life, so it makes sense to have someone independent of the real estate agent on your side throughout the entire process. Real estate agents are working on behalf of both the seller and the buyer, so COHEN SPACE. is working solely for the seller and will provide unbiased, independent advice and guidance to get you the best possible price for your property.”

Julie Buchanan, director and co-founder of COHEN SPACE. added, “This is a new model for selling a property. You no longer have to go it alone and hope you’re making the right decisions. COHEN SPACE. can act as your trusted advisor throughout the whole process ensuring no stone is left unturned and you can sell your property with confidence not just at the highest price, but knowing you’ve done everything you can to maximise your sale price.

“At every point of the selling process our client, the seller, remains in total control and makes all the decisions, but we are there to provide the best advice based on decades-worth of experience buying and selling property.”