Waiting vs buying now on the Sunshine Coast: Niall Gilhooly’s 2026 market update

BUYERS AGENT | Sunshine Coast
I get asked this most weeks, usually by the same type of buyer. A family, often relocating from Brisbane or interstate, looking for something with a bit of space and a decent commute to a good school. And the question is always some version of the same thing: do I buy now, or do I wait and see what happens with with the market.
I’ll give you my honest read, based on what I’m seeing on the ground, as the buyers agent Sunshine Coast families come to when they don’t want to guess.
Is the Sunshine Coast a buyer’s market right now?
The short answer is no. Cotality’s Home Value Index for June 2026 has regional Queensland dwelling values up 13.8% over the year and 1.5% over the quarter, still rising while the capital cities correct. National values fell 0.7% over the quarter, with Sydney down 3.2% and Melbourne down 2.6%, and the combined capitals auction clearance rate has dropped into the low 40s.
Within the Sunshine Coast SA4, Nambour recorded 18.5% annual growth to a median of $1,159,865 in the same release, one of the strongest results in regional Queensland.
Days on market across Sunshine Coast suburbs is still running fast, generally in the high 20s to high 30s depending on the suburb, well short of what you’d expect to see in a buyer’s market. That figure comes from recent suburb-level reports, so treat this data as directional rather than exact.
Put together, values still rising while the capitals soften, and stock still moving quickly, this shows as a market holding a seller’s advantage, not one swinging toward buyers.
Waiting for the Sunshine Coast market to drop
There’s a familiar conversation happening in property right now. Interest rates have moved up, headlines are cautious, and a growing number of buyers are sitting on their hands waiting for prices to fall. On the Sunshine Coast, that strategy carries a cost, and the numbers below explain why.
Noosa, a safe haven, not a speculation play
Cotality’s Pain and Gain report for the June 2026 quarter had Noosa recording a median resale gain of $729,750, the strongest result of any local government area in the country. That result is likely due to consistent demand from buyers who already have their wealth in place and aren’t as affected by rates or news headlines.
Noosa has consistently proven itself insulated from the economic uncertainty that rattles other markets. When Covid forced people to confront how they actually wanted to live, the Sunshine Coast was one of the places they chose, and the people who had been saying “one day” stopped waiting. That pattern repeats across cycles.
Who actually owns property here
ABS Census data shows that across Noosaville and Noosa Heads, 51.3% of residents are aged 55 or over. The median age sits between 54 and 56, against a national median of 38, and the 65-and-over cohort is more than double the national rate. The largest age group in Noosaville is 70 to 79 years.
These aren’t people dependent on a salary or exposed to the disruption reshaping employment markets. In the main, they’re individuals and families who have already completed their primary wealth creation event, whether that’s a business sale, decades of superannuation accumulation, or property equity compounded across multiple cycles. They aren’t forced sellers and they don’t panic, and that buyer profile puts a floor under values.
The strongest migration destination in the country
The CBA Regional Movers Index for the 12 months to the March 2026 quarter has the Sunshine Coast leading every other local government area in the country for internal migration, with a combined 8.8% share of net internal migration to regional Australia (7.8% from the capitals, 1.0% from other regions). That’s ahead of Greater Geelong, Fraser Coast, Moorabool and Lake Macquarie, the next four LGAs on the list.
That demand means prices here aren’t waiting for permission to recover. For buyers sitting out the market hoping for a meaningful correction, the more likely outcome is buying later at a higher price against more competition.

The trough is always shorter than you think
Troughs are consistently shorter and smaller than people expect, and peaks run higher and longer. Noosa’s own value cycle shows the pattern clearly, with annual growth peaking at 45.4% in July 1989, 36.5% in August 2003 and 43.8% in January 2022, each followed by a correction that proved brief against the decades either side of it. Whether you buy at the very bottom of a dip or slightly before it, the difference is almost always dwarfed by the gains accumulated over a five, ten or twenty year hold. Time in the market matters far more than precision timing.

An economy built for the long term
Population and lifestyle demand are only part of the story.
Sunshine Coast + Noosa LGA snapshot, 2026
Sources: Economy id, ABS, Qld Government, Pricefinder, Tourism & Events Qld
The Sunshine Coast and Noosa LGA economy was valued at $30.3 billion in the 2023/24 financial year, growing at 4.9% a year, and the population is forecast to grow by a further 139,400 people by 2041. A deep infrastructure pipeline across health, transport and urban development underpins that trajectory, and the region’s coming role in the 2032 Olympic and Paralympic Games adds a further layer of investment and profile.
The bottom line
Waiting for the Sunshine Coast market to drop meaningfully is a reasonable instinct in an uncertain environment. But the structural characteristics of this region, its owner profile, its migration numbers, its economic trajectory and its long track record of rewarding patient buyers, suggest the cost of waiting is likely to exceed the savings on offer.
The real question is whether the Sunshine Coast fits your long-term goals, not whether this exact month is the perfect time to buy. For most buyers we work with, it does.
Should you buy now or wait for rates to drop?
Most buyers get this wrong in the same way. The moment the cash rate actually moves, every other buyer sitting on the sidelines notices and comes back into the market at roughly the same time, so competition for good stock goes up before prices have any reason to come down. The saving on your repayments can get eaten up pretty quickly by paying more for the property itself.
That doesn’t mean buy anything, anytime. If the right property isn’t on the market, waiting is the correct call regardless of rates. But waiting purely because you’re hoping for a cheaper loan, while the property you actually want sells to someone else, is the mistake I see most often.
What I tell people is this: worry less about timing the market and more about timing your life. If you need to be settled before school starts next year, or your lease is up in four months, that timeline should drive the decision more than a rate call none of us can make with any real certainty.
Inflation is still running above target, driven in part by the conflict in the Middle East and its effect on fuel and commodity prices. The Federal Budget’s proposed changes to negative gearing and capital gains tax are also weighing on investor demand nationally, though owner-occupier buyers are less exposed to that. The cash rate is currently 4.35%, above the long-term average of around 3.87% and quite restrictive by historical standards. The RBA held steady in June, but the case for another hike hasn’t gone away, and consumer sentiment fell again the same month. None of us really know which way it goes from here, including the RBA board, as recent history has shown more than once.
Sunshine Coast pockets worth a look for families
Kings Beach
Kings Beach is the Sunshine Coast’s most underrated pocket for buyers who want walkability without the Noosa price tag. Moreton Parade sits at the heart of it, 200 metres from the sand, steps from the café and restaurant strip, and within easy reach of the Kings Beach Amphitheatre and parklands. We recently purchased 1/6 Moreton Parade, Kings Beach, a two-bedroom apartment in a boutique complex of nine, with ocean views, a saltwater pool, and low body corporate fees.
Buderim
Buderim is the Sunshine Coast’s classic elevated hinterland suburb, minutes from the coast but with a village feel of its own. It sits close to the University of the Sunshine Coast campus at Sippy Downs and the Sunshine Coast University Hospital at Birtinya, both steady sources of professional buyer and tenant demand. Houses are sitting at a median of $1,310,000, up 7.4% over the year, and moving in around 24 days. We recently purchased 29 Illuka Street, Buderim, a fully renovated three-bedroom split-level home on an 806m² block with vaulted ceilings and an indoor-outdoor flow designed around the bush setting.This property was secured pre-auction in July 2025 for $1,112,000.
Peregian Springs
A master-planned family suburb between Noosa and Coolum, built around parks, a golf course and its own town centre. Median house price is $1,325,000, up 7.7% annually, with houses taking around 32 days to sell.
Palmwoods
Palmwoods is the more affordable hinterland entry point on this list, a heritage village surrounded by farmland with a rail link down to Nambour and the coast. Median house price sits at $1,057,500, up 5.75% over the year, and homes are selling fast, in around 20 days.
Twin Waters
Twin Waters is the premium end of this list, a master-planned riverside estate around the Maroochy River and its own golf course, a short drive from Maroochydore’s new CBD. Median house price is $1,800,000, up 7.5% annually. It’s a smaller, tightly held market, so houses take longer to sell, around 72 days on average.
Pacific Paradise
Pacific Paradise sits between Maroochydore and Twin Waters, a smaller, more affordable pocket that’s easy to overlook. Median house price is $960,000, up 7.3% over the year, and it’s the fastest-moving market on this list, with houses selling in around 9 days.
Mudjimba
Mudjimba is one of the Sunshine Coast’s best-kept secrets, and it won’t stay that way for much longer. Positioned between the new Maroochydore CBD and Coolum, it offers something that has almost disappeared from the coastal property market: genuine acreage within walking distance of the beach. We recently purchased 54 Nojoor Road, Mudjimba, a five-bedroom acreage property on one of the street’s most enviable lots, walking distance to Mudjimba Beach and the village cafes, secured at auction for $3,835,000.
Noosaville
While Noosa Heads and Hastings Street command the headlines and the price tags that come with them, Noosaville delivers the same suburb premium, the same school catchment, the same access to the river, the national park, and the restaurant strip, at a materially lower entry point. 6 Cassia Court, Noosaville illustrates the return profile this pocket can deliver. A four-bedroom, two-bathroom home on a 659m² block, it was purchased in July 2025 for $1,188,000.
How we work when you’re searching for a property
This is the bit people usually don’t think about until they’re three months into looking themselves and burnt out from missing out at auction.
We start with a proper property buyers brief, which is really just us sitting down and working out what you actually need versus what you think you want. Those are usually two different lists.
From there we’re doing the legwork of finding the right property, which on the Sunshine Coast often means off-market conversations with agents before something even hits the portals. A lot of the best family homes here don’t get a big campaign, they sell quietly to whoever’s already in the agent’s ear.
Once we’ve found something worth chasing, we handle the due diligence properly, and if it’s going to auction, we run the auction strategy so you’re not the one standing there second guessing your own bid.
You can see examples of the kind of outcomes we’ve landed for buyers on our portfolio page, and hear it from the buyers themselves on our testimonials page.
Get in touch
If you’re weighing this up for the Sunshine Coast, get in touch and we’ll talk it through against your own timeline, not just the headlines.
FAQ
Is now a good time to buy on the Sunshine Coast?
It currently reads as a seller’s market. Cotality’s June 2026 data has regional Queensland values still rising, up 13.8% over the year, even as Sydney and Melbourne correct, and Sunshine Coast suburbs are still selling within a matter of weeks. Buyers have more leverage in the capital cities right now than they do here.
Should I wait for interest rates to drop before buying?
Waiting for lower rates often means competing with more buyers once rates do drop, which can offset the saving. It usually makes more sense to buy when the right property and your own timeline line up, rather than trying to time the cash rate.
What are the best suburbs on the Sunshine Coast for families?
Buderim, Peregian Springs, Palmwoods, Twin Waters and Pacific Paradise all suit families well, spanning elevated hinterland living, master-planned estates and more affordable entry points, with median house prices from around $960,000 to $1.8 million.
How does a buyers agent help on the Sunshine Coast specifically?
A buyers agent gives you access to off-market opportunities, handles due diligence, and runs negotiation or auction strategy on your behalf, which matters most in a market where good family homes often sell before they’re widely advertised.
How much does it cost to use a buyers agent?
Fees vary by service level and are discussed upfront before any engagement begins.