It is a challenging start to 2026 for first home buyers, with The Sydney Morning Herald recently reporting a fierce “head-to-head” battle against investors for entry-level properties.

In this feature, Cohen Handler’s esteemed Buyer’s Agent and Associate Director, Tom Penfold, provided crucial insights on how to succeed despite the heightened competition.

While the data shows investor activity is surging, making up 41% of demand, Penfold suggests that the current economic uncertainty shouldn’t deter buyers. In fact, it may work in their favour.

“Uncertainty can be a good thing because it means some people will be sitting on the fence,” Penfold explained to the Herald. “In my experience, that creates deals and opportunities.”

His advice for the year ahead is clear, preparation is your best weapon. By ensuring your finance and deposit are ready to go, you can act swiftly on opportunities while others hesitate.

Read the full article here.